September has always been a special month for SADD and is the main calendar event of our student-led movement. What began as SADD Week morphed into Remember September 5 years ago, and the time has come again to refresh and change!

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SAFER September is the new name of our month, chosen by students in July 2019. Its purpose is heightened awareness and activity from SADD groups across the country. We encourage all SADD groups to run a campaign in their schools and wider community where they focus on issues that are specific and relevant to them.

Alongside asking people to be safer on the roads, SAFER as an acronym describes what we ask young student leaders across the country to be – advocates for everyone’s road safety. We ask them to #speakup on our concerning road toll and driver behaviours, promote positive choices for safer road use within their school community through activities and events, and join the movement of SADD groups preventing loss on our roads.


Sign up for SAFER September and not only will we send you an info pack to help you plan but we will also throw in a set of exclusive poster designs for you to use around your school!

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Let us know what you have planned already or simply let us know that you are keen to hear more! We have a friendly team geared up to help you with ideas, advice and all the tips and tricks to running SAFER September activities in your school or community.


Sample plans

We have created three plans that each have different activity ideas for SAFER September. The awesome thing about SAFER September is that you are not restricted by format - you are welcome to participate in any way that suits you, in fact we encourage it! You can even run an event in August or October if that works best for your school. Some schools may choose to run a bunch of activities throughout the month, for others it may suit better to hold one awesome day. Check out the calendars below for some ideas and don’t forget to take a look at our activities page for even more inspiration!


NEW activity ideas

There are a bunch of SADD activities you can run over the month to create awareness and spark conversation. We have just added some brand new activities created by some of our awesome SADD students!


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Free resources

We have loads of free SADD resources to support your SAFER September campaign. Check out the range and pop an order through to our team HERE

There are posters, stickers, conversation cards and more!

Looking for prizes or giveaways? Check out our awesome SADD merchandise range HERE


Get social!

We have created these social media posts for you to use throughout September. Post them on your Facebook or Instagram page to show your followers that you are taking part in SAFER September! Don’t forget to tag @SADDNZ!

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Do it together

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SAFER September is an awesome reason to get out into your community and connect with other road safety partners. There are some great organisations out there who are working hard to improve road safety and would love to work with you on shared initiatives. For ideas and inspiration on how to do this, check out our community connections page or contact our team for advice.


We hope you have a fun and meaningful September, filled with positive road safety messages. Whatever you get up to, don’t forget to let us know about it! We love to hear your stories and see photos of your activities. If you have something to share or any questions about SAFER September, please don’t hesitate to contact our team.

Keen to share your event with local media? Talk to our team first for some guidance and tips!